ORACLE

“What Kind of Cloud Are You?”
Demand Generation Campaign

Challenge: Generate active, qualified sales leads for Oracle Cloud and Cloud Data Management in a competitive market overcrowded with younger, smaller, less-expensive cloud solution providers.

Target market: Enterprise and small business IT professionals, C-suite, VPs, technologists.

Big idea: “What Kind of Cloud Are You?” posits the powerful possibilities of Oracle Cloud while promising delivery of flexible solutions on the customer’s terms.